John Gerzema: The Post-Crisis Dunce
Posted: December 13th, 2009 | Author: admin | Filed under: audio, economic | Tags: advertising, consumer, credit, crisis, debt, talk, TED, video | No Comments »When I first discovered TED, it offered a variety of truly great, inspiring talks. Lately, some major duds are showing up on the website. A video of John Gerzema, an executive of ad firm Young & Rubicam, appeared on the TED website in October. His talk is titled The Post-Crisis Consumer, and he argues that the “consumer” is proactive, not reactive, particularly in this time of crisis.
Let me give you his two lines that offended me the most.
“The consumer drove us headlong into the crisis that we face today.”
“This is a tremendous opportunity for the consumer, who drove us into this recession, to lead us right back out.”